Category: Audio

Postbroadcast World

3/22/2011

Wonder what Google's up to these days?

Take a look at this article from the New York Times for the latest insight. I especially like how reporter David Carr describes YouTube, which is owned by Google: "...a platform that is looking more and more like a network for a postbroadcast world."

It's clear from the article that Google needs content, just as the early broadcast pioneers realized they needed programs for their radio stations. That spells opportunity for almost anyone with a computer, a microphone and a video camera!

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Make Words Come Alive with Audio

3/19/2011

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Got something to say to a customer or to your target audience? Then why not speak the words and make a brief podcast? You can do it fairly easily (or have someone do it for you) and in the process, make a connection that's just not the same as with written words.

For example, listen to the brief demo on my home page to see the variety of ways one can connect with audio products. It's not the same as written text, is it? Sure, the written word is great and will always be with us, but with voice overs, audio narrations, podcasts and multimedia presentations, your message can really come alive.

Imagine an employee "listening" to your monthly newsletter instead of reading it when it reaches his or her inbox. The great thing about digital audio is that you can download it to any number of players and take it with you. Listen in the car on the way to work, on a train or at the airport.

Consider audio. It can make words come alive.

Contact Gold Tone Media for help in producing audio, video or multimedia products.

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Multimedia for your Website

3/15/2011

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The Internet, web site development and new technology have all combined to finally give us the multimedia options many of us have been dreaming of for years. I remember attending a computer show several years ago and hearing people talk about watching video on one's phone. It seemed like such a pipe dream at the time.

No more. So, the question is whether you're making the most of the opportunity we all now have to create compelling messages and informational products? Some of the tools out there cost nothing, others cost very little. And, the really nice thing is that the Internet is very forgiving. People accept a lesser quality of video. In other words, you don't have to have whiz bang graphics in order to take part in this new arena.

So, if you've been waiting for just the right moment to get involved in audio, video and other multimedia products for your website, this is it!

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To Infinity and Beyond

3/14/2011

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It's a digital world, but don't worry, there's very little math involved for most of us. We pretty much just consume the 1s and 0s that make up this crazy world of digital media. But just as in math, there's virtually no limit to what you can do with all of these binary methods of communicating.

If you have a message to deliver and you're still using conventional print methods, you could be missing out on the huge impact digital media can have for you and your organization. Consider multimedia opportunities such as podcasts, online video, digital slide shows, PowerPoint presentations, and more.

This blog will attempt to keep you up to date on ideas and opportunities for you to communicate with the spoken word, images and video. Check back often for tips and suggestions. And, please let us know what you think.

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Postbroadcast World

Make Words Come Alive with Audio

Multimedia for your Website

To Infinity and Beyond

SOUND BYTES

Wes Bleed

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